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TAG Heuer is a well-known Swiss watch company famous for creating sophisticated sports watches and chronographs for both ladies and gentlemen. The majority of their timepieces are water tight up to 200 meters (650 feet) or more, which makes them suitable for active wearing.
After the incredible success of the first “SLR Chronograph by TAG Heuer“ Caliber 36-R at Baselworld 2004, TAG Heuer has proudly presented the TAG Heuer SLR for Mercedes Benz, an exceptional new horological masterpiece.
Made for admirers of premium cars and aficionados of tip-top watches, the new TAG Heuer SLR chronograph pays tribute to the long, friendly, and productive collaboration between TAG Heuer, Mercedes Benz, and McLaren.
TAG Heuer and Mercedes Benz: A Synergy of Pure Prestige
The first SLR chronograph, created in 2004, symbolized the new progress of the partnership, which connected TAG Heuer with Mercedes Benz since 1995, and McLaren since 1985. These superb companies have the same philosophy: performance, innovation, prestige, design, and, naturally, love for autosport. Juan Manuel Fangio (June 24, 1911 - July 17, 1995) was a celebrated Argentinean racecar driver. This quintuple Formula 1 World Champion was considered one of the best race drivers of all times, pari passu with sportspersons like Ayrton Senna and Michael Schumacher. Fangio drove the Mercedes Benz 300 SLR “Silver Arrow” in Mille Miglia, one of the most favorable motosports circuits. Fangio was wearing, as a real Formula 1 driver, a TAG Heuer watch – named Heuer.
TAG Heuer SLR for Mercedes Benz – A New Limited Series
Just like the premium, luxurious sports car, which inspired this superb watch, the TAG Heuer SLR for Mercedes-Benz is a cute creation, featuring an amazing blend of conservatism and ultramodernism, making up a daring design, which embodies the qualities of a dream-car: great power, high quality workmanship, car racing character, sophistication and novelty. It is produced in a limited issue of 3,500 pieces. The watch’s buttons are beautifully placed on top of the case, ergonomically sloping at 450; a timekeeping scale is cleverly placed within the case on a rotating, mechanical, unidirectional ring driven by a second crown at 9 o’clock. The external bezel, pleasingly covered with black polish and carved with “SLR,” is therefore capable to have a tacheometer, like those applied by ace car racers to compute speed.
As a further emphasis on these grand novelties, the face has the following premium features: ten double index diamond facets set by hand; two rhodium-coated rings sophisticatedly encircle the counters at 3 and 9 o’clock; and the hands are diamond-covered by hand.
The logos of the two prestigious companies – TAG Heuer and Mercedes Benz –beautify the face in silver at 12 o’clock.
The classic alligator skin wristlet of the chronograph is nicely inbuilt inside the case, hence enabling an absolutely streamline shape of your wrist. Moreover, the wristlet has a safety buckle operated by buttons and carved with “SLR.”
The rugged construction of the timepiece (43-mm diameter) echoes the sturdy design of luxurious Mercedes Benz automobiles. The TAG Heuer SLR for Mercedes Benz is a high tech product manufactured for those who admire the planet’s most outstanding watches.
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