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In the watch capital of the world, Geneva, where famous Swiss brands have taken several centuries to climb to their world-leading position, it is refreshing to note that this is no closed shop of a few greats but a society that welcomes new comers of an entrepreneurial bent.

Thus the small company, Roger Dubuis Horloger Genevois, has just been recognised as a watch manufacturer' permitted to carry the famous coat of arms of the City of Geneva in recognition of the fact that Roger Dubuis conforms to regulations codified in the seventeenth century. To achieve this accolade, the watch manufacturer must show that the mechanical movements have been assembled in the Canton of Geneva and that they meet strict technical requirements and ?sthetic quality standards.

The Roger Dubuis brand has always been known for its exceptional range of products such as men's and women's watches with two or three hands, window or patented bi-retrograde calendar wristwatches, single-pusher chronographs with coaxial winding crowns, tourbillon wristwatches with a patented bi-retrograde perpetual calendar and many more features. Art, according to Roger Dubuis, is the expression of the harmony, purity, authenticity and nobleness of a great, age-long watch-making know-how.

Many of the most famous Swiss brands are located in Geneva carrying on a tradition that so well reflects the city itself. Leading-edge engineering excellence, a fine sense of aesthetic creativity, and a spirit of innovation. Qualities that have led to the development of many other economic activities in the city that go to make it such an exceptional cosmopolitan centre of excellence in the heart of Europe